Business management is aimed at developing analytical and cognitive skills of micro and small rural entrepreneurs to cope with decision-making and problem-solving for their enterprises. Support could be for entrepreneurs dealing with farms and agro-industries on an individual or associative basis. Training materials are developed to provide practical advice and information on management aspects to help entrepreneurs or potential investors to run a sustainable business.
Through the different training materials, training programmes and guides, we aim at enhancing the integration of production, packaging, transport and storage of marketable commodities and value-added products from the farm through to the consumer and to support entrepreneurs in rural and peri-urban agribusiness development.
The manual is aimed at improving the agribusiness management capabilities of leaders and managers of producers' associations as well as those of technicians from government, NGOs and the private sector, who provide technical assistance to agro-enterprises. It is addressed to small and medium size producers’ associations with experience in production and marketing of agricultural products. The manual includes four modules on subjects such as agrofood systems and chains, organizational principles for producers' associations, planning for producers' associations and finally post-harvest and marketing. An additional one on business management for small-scale agro-industries is also provided. These modules can be of help to strengthen producers’ and technicians’ capabilities in order to respond better to globalization and cope with the threats of increased competition, but also in order to respond to new market opportunities.