Publication

Fertilizer Retailing Guide


Joint publication with the International Fertilizer Industry Association (IFA) to provide advice to developing country retailers on how to run their business. This guide is for all fertilizer retailers whether they are private individuals or work with cooperatives or government agencies. The text consists of answers to questions posed by a retailer.

The topics discussed include advice on running a fertilizer business, with particular emphasis on ways of controlling costs, the economics of using fertilizer, ways to promote fertilizer sales, characteristics of fertilizers, storage and handling, and the use and application of fertilizer.

Subject:
      Input marketing
AGS main series:
  Other
Publisher:
  IFA
Year:
  2002