Cover

Guidelines on Communication
for Rural Development:

a brief for development planners and project formulators



Author: FAO
Year: 1989

TABLE OF CONTENTS

Introduction

What is the idea behind development communication, and what is it?

What are the problems that develop communication can help to overcome?

What are so-called "communication campaigns"?

What types of development initiatives require communication inputs?

Are development communication activities always planned as part of a development project?

What are the overall considerations when planning communication inputs?

Who should plan communication inputs?

Summary guidelines for project formulators

An overview of communication planning and implementation

The various media in rural development