This is welcome step, considering the rapidly changing agricultural landscape. The older generation in developing countries may not find it much useful but the youth may find it attractive option to get constructively engaged in agriculture since already they are using too much of Social Media, for fun. Unless agriculture is data driven, it is simply a way of life where profit is not taken into account. Unless we do farming as business, we are not likely to benefit from it. We need more agripreenurs than simply the farmers. For this to happen, digitalization is a must. We need to take into consideration-access, avaialbility, afforadability and content updating in digital arena. The concept note prepared has mentioned about this but at the level of implemetation, monitoring would be required to ensure inclusiveness.
https://medium.com/@UN_CFS/can-social-media-lure-youth-into-agripreneurship-e67fcdaac695
Dr. Mahesh Chander