For raising public awareness of the 2008 WFD celebration, in collaboration with the Media Unit of the MAFF, were broadcast World Food Day 2008 Video Spot and Feature. The aforesaid video material had been dubbed into Khmer language and broadcasted by TV channels namely National Television (TVK), Bayon, and Apsara. The Media Unit of MAFF had worked out with the TVK to include FAO’s mandate and activities in a Smart Game Programme called “Me and You” which was broadcasted live before the World Food Day 2008 Event.