“Stop and Shop” saved US$100 million by reducing the amount of food displayed
Type de pratique Reduce
Nom de la pratique “Stop and Shop” saved US$100 million by reducing the amount of food displayed
Nom de l’acteur principal Stop and Shop/ Giant Landover
Type d’acteur(s) Société
Pays United States of America
Etape de mise en œuvre Vente au détail
Année de mise en œuvre 2008
Opérations déjà accomplies/en cours Analyzing product loss can lead to big savings. In 2008, Stop and Shop/Giant Landover,
a US$16 billion grocery chain with more than 550 stores, was able to save an estimated
annual US$100 million by conducting a thorough analysis of freshness, product loss
and customer purchases in all of its perishables departments. In the end, the “pile ‘em
high, watch ‘em fly” philosophy did not ring true. The analysis, which began with product
displays, discovered alternatives to overflowing displays, as well as whole stockkeeping
units that weren’t necessary. It also found that overfilled displays led to
spoilage on the shelf, customers were displeased with the spoiled product, and it required
more staff handling to sort out the damaged items.
Résultats et impacts Customers did not notice
reduced choice and less-full displays and, in fact, their satisfaction rose, as produce
was on average three days fresher than before.