FAO Web guide: detail

Web Guide home 1. Introduction 2. Web publishing basics 3. Planning 4. Content collection 5. Design 6. Construction 7. Testing 8. Launch 9. Maintenance 10. Writing for the Web Resources 1.1 FAO and the Internet: What is an FAO Web site? 1.2 Quality criteria of Web sites 1.3 An introduction to Web accessibility at FAO 1.4 Electronic publishing at FAO 2.1 Content quality 2.2 Roles in Web publishing 2.3 Web site quality clearance and continuity 2.4 Policy and legal matters 2.5 Language coverage policy 2.6 Web site traffic monitoring 2.7 Static and dynamic content 2.8 Really Simple Syndication (RSS) 2.9 Social Media Guidelines 2.10 Current server structure at FAO 3.1 What and (who) is the site for and what is it about?3.2 Define the Web site subject scope 3.3 Define your audience 3.4 Identify resources 3.5 How to track and share planning decisions 4.1 Developing a content inventory 4.2 FAO content repositories 4.3 Metadata 5.1 Review user needs 5.2 Defining information architecture 5.3 Prepare interface design 5.4 Define technical implementation 5.5 Tracking design implementation 6.1 Management of files/naming 6.2 HTML and coding 6.3 Use of style sheets 6.4 Graphics 6.5 Conversion of electronic documents 6.6 Language encoding 6.7 Link management 6.8 Printable pages 6.9 Providing access to search 6.10 Domains, URLs and aliases 6.11 Tools 7.1 Testing approaches 7.2 How to use the test environment 8.1 Launch checklist 8.2 Promotion 9.1 Quality assurance and routine checking 9.2 Update procedures for Web sites 9.3 Web usage analysis 9.4 Evaluation of Web sites 10.1 Writing a page of text 10.2 Organizing your text on the page 10.3 How to optimize content for search engines 10.4 How to write feedback, error messages 10.5 Quotations 10.6 Non-discriminatory language Checklists Acronyms Newsletter Guidelines Policies Procedures Web resources Tag cloud Contacts 2.3a Data ownership 2.3b Regulation of access to servers 2.3c Clearance of Web sites by OCP 2.4a Country names, flags and maps 2.4b The fao.org domain, subdomains and root directories 2.4c Use of FAO emblem and logos 2.4d Politically sensitive material 2.6a FAO Web sites: the user perspective 2.6b How to gather user information: user research 2.6c Designing for the user 2.6d Page size and downloading 2.7a Static content 2.7b Dynamic content 2.7c Content Management Systems (CMS) 2.9a FAO and Facebook 2.9b FAO and Flickr 2.9c FAO and Google+2.9d FAO and LinkedIn 2.9e FAO and SlideShare 2.9f FAO and Twitter 2.9g FAO and Wikipedia 2.9h FAO and YouTube 4.3a What is metadata?4.3b Why embed metadata in Web pages?4.3c How to embed basic metadata in the HTML head section 4.3d How to create or improve current metadata 4.3e FAO standards for encoded metadata 4.3f Metadata, search engines and their robots 5.2a Identify Web pages and subject categories 5.2b Define navigation 5.2c Define metadata and search requirements 5.3a Corporate visual identity 5.3b Web site design usability principles 6.1a How to use the FTP server 6.2a HTML and XHTML 6.2b Browser compatibility 6.2c New windows and pop-ups 6.2d JavaScript 6.2e HTML title and metadata tags 6.3a CSS and Web accessibility 6.3b Cascading Style sheets (CSS) and browser compatibility 6.4a Graphic formats 6.4b Use of images on the Web 6.4c Photos 6.5a Converting Word documents into PDF 6.6a Guidelines for language encoding 6.6b Multilingual interfaces 6.7a Linking files across languages 6.7b Links to the FAO home page, FAO copyright and AskFAO 6.7c Absolute and relative links 6.7d Avoid spamming on e-mail addresses 6.8a How to prepare print-safe Web pages using CSS 6.8b Other ways of preparing print-safe Web pages 6.11a Recommended editing tools for Web site construction 6.11b Graphics, document and conversion tools 9.1a Maintaining quality 9.1b Content freshness
	Web Guide > webguide > Resources > Newsletter
	See also in the guide All Web Guide Newsletter articles 2.9b FAO and YouTube References and resources YouTube Analytics 13/12/2011 Google launches analytics tool for YouTube Google has just replaced the YouTube Insight with YouTube Analytics, giving online video producers more detailed statistics on how their content is watched. YouTube Analytics generates the same data previously given from YouTube Insight but also much more. The new analytical tool includes a summary report to give top-level performance metrics on user’s YouTube content. It also provides easy access to more detailed statistics. It gives the demographics of who is watching the producer’s video content and tells the user where the traffic is being drawn from. It also shows which videos are drawing the most views and subscribers to allow content producers to promote these videos more heavily. Some of the new features that are available in Analytics: A Quick Overview: A new overview provides all of the information that you care about quickly, while also enabling you to easily access more detailed information. More Detailed Reports: Analytics now includes more detailed statistics so that you can have a more precise understanding of your content and audiences. Audience Builders: Discover which videos are driving the most views and subscriptions. Audience Retention: See how far viewers are watching through your video in the new audience retention report. The Creator Playbook has also been updated to show you how to use your new Analytics to build and engage with bigger audiences and make better videos. YouTube Analytics tutorial