Previous PageTable Of ContentsNext Page

INDIA

1. GENERAL ECONOMIC AND POLITICAL SITUATION - 2002

A coalition government entitled NDA (National Democratic Alliance), composed of over 20 parties and led by the BJP leader Mr Atal Bihari Vajpayee, Prime Minister, has completed five years in power. Last year was quite difficult considering tensions on the border which required the country to position substantial army resources for almost a year.

On the political front, following relief over the peaceful completion of the J&K polls, attention shifted to the Gujarat elections, in which the BJP won by a large margin. Activity at the legislature was hectic with a record 43 bills passed this winter session. These covered important legislation pertaining to banking sector reform, financial market regulation, restructuring of the Unit Trust of India and other measures aimed at boosting economic reforms. Finally, while the government reiterated its commitment to privatization, it continued to send out conflicting signals. Greater clarity should emerge in the coming months on the strength and direction of this initiative.

As the year drew to an end, investors finally had some respite. The SENSEX and S&P CNX Nifty ended the month up 4.6 and 4.1 percent respectively. With the extension of the rally of the previous month, the SENSEX and S&P CNX Nifty ended the quarter with a gain of 12.9 and 13.5 percent respectively. The rally has been supported by strong performances in the banking, technology and pharmaceutical sectors. With regard to the banking sector, the recently passed ordinance has shifted negotiating power in dealing with the recovery of non-performing assets (NPAs).

At the same time, the technology sector performed well on expectations of better corporate results. However, consumer companies continued to stagnate as demand failed to pick up. On the economic front, the gross domestic product grew 5.8 percent in the second quarter, which was ahead of expectations. The service sector was the key driver of growth at 7.5 percent, driven mainly by financial services and trade and transport services. Agriculture output was flat while the index of industrial production rose 6.1 percent.

Concerns over a possible war in Iraq continue to haunt investors. While Iraq has submitted to inspections and handed over detailed documentation pertaining to its weapons programs, concerns abound that this will prove to be insufficient and could still trigger a military response.

The market perceived the RBI (Reserve Bank of India) to be caught in a bind. While RBI continues to buy dollars in the open market to avoid Rupee appreciation, the liquidity injected in this process caused yields to slide at a frenetic pace. The move was further supported by low currency swap rates, which allowed participants access to rupee funds, on a fully hedged basis, at rates substantially lower than those prevailing in the domestic markets. As the market looked at it, the RBI was faced with a choice between protecting the rupee from appreciating and cutting domestic interest rates.

Fundamentally, apart from the inflationary threat caused by the Iraq situation, the domestic inflation remains weak. Going by the provisional data released date, WPI inflation has exhibited a negative movement over the last 13 weeks. While the year-on-year inflation figure remains close to 3.2 percent, data for the last 13 weeks is expected to manifest itself into lower inflation in coming days. Considering the above factors, the country continues to maintain an expectation of stable to lower interest rates over a period of time.

After growing at 5.6 percent in 2001-02, India's gross domestic product is projected to rise by a sluggish 4.4 percent in the current year, with agriculture set to suffer a 3 percent decline.

The foreign exchange reserves of over US$73 billion provide a comfortable cushion at a time of pronounced global uncertainty.

2. PERFORMANCE OF THE PAPER AND WOOD INDUSTRY - 2002

The year 2002 has been a stable year for the pulp and paper industry.

The total size of the Indian paper industry in terms of volume is approximately 6 million tonnes per year. The growth rate of the industry is around 5 percent per year.

Export from India is marginal at approximately 4 percent of industry volume. The import and export of paper are not balanced. The reason for the low level of export is the lack of quality producers in India. This directly implies that quality paper makers can effectively use India as the base for their operations as other conditions are positive.

The per capita consumption, although increased, is still around 5 kilograms.

The role of government is crucial in the Indian paper industry as it plays the role of regulator, supplier and buyer.

Although small paper mills dominated the market in India until the 1990s, these small companies have now become obsolete as they did not have the advantage of economics of scale. Such issues have been analyzed for pulp, paper, paperboards and newsprint as well as a detailed analysis of the user industries of paper.

The Indian Paper industry is witnessing structural changes as major paper manufacturers plan and execute consolidation and/or restructuring measures.

a. Consumption, production and trade

Demand

Demand for paper is strongly correlated with trends in GDP growth and increase in per capita income (PCI). According to studies conducted by the UN, the demand for paper increases by around
1.5-2.5 percent for every one percent increase in PCI. This holds true for India even in the higher range in spite of year-on-year variations in demand growth.

Demand for paper is also influenced by other factors such as literacy rate, growth in the service sector, advancement of printing technology in the country, development of paperless transaction, development of the packaging industry and acceptability of substitutes.

Types of paper, their usage, constitution of total demand and expected growth rate

Type of paper

(% of total consumption)

Main varieties

Applications

Expected growth rate 2001 - 2005

    Cultural paper

    (46%)

Creamwove, Maplitho, bond paper, Chromo paper

textbooks, notebooks, office stationery

5-7%

    Industrial paper (48%)

Kraft paper

wrappers, corrugated boxes, liners, sacks and textile tubes

6-8%

     

Paper board - single layer board, multi-layer board, duplex board, chromo board (one side coating), art board (two side coating)

packaging of pharmaceuticals, cigarettes, match sticks, hosiery, food liquor, fruits juices, edible oils, engineering products, consumer durable

10-11%

    Specialty paper

    (6%)

Security paper, grease proof paper, electrical grades of paper

currency, wrappers, labels

10-12%

    Newsprint

Glazed, non-glazed

Printing of newspapers and magazines

6-7%

The correlation between GDP growth and paper demand is used to arrive at paper demand as it is much simpler than calculating demand for the entire paper industry. In addition, it has been found that estimates using mathematical techniques on macro economic data have often been found to be inaccurate. The GDP correlation method does have one drawback, however, in that it cannot be used to estimate demand for different types of paper. Using the correlation method, paper consumption in India is expected to reach 6.9 million tonnes by the year 2010 with the assumption that the GDP will be growing at a rate of 5 to 6 percent for the corresponding period.

Paper - demand by variety

(`000 tonnes)

2000-01

2001-02

2002-03

Change

(%)*

Change

(%)**

Writing and printing paper

1 764

1 850

1 944

4.9

5.1

Creamwove

1 017

1 054

1 094

3.6

3.8

Maplitho ( including unbranded copier)

475

494

519

4.0

5.0

Branded Copier

68

80

90

17.6

12.0

Coated paper

204

222

242

8.6

9.0

Industrial paper

2 671

2 805

2 959

5.0

5.5

Kraft

1 410

1 495

1 592

6.0

6.5

Duplex (including coated and uncoated)

732

775

825

5.9

6.5

Grey and white boards

235

245

257

4.3

5.0

MG poster (less than 60 gsm)

147

145

142

-1.4

-2.1

MG poster (others white/coloured)

147

145

142

-1.4

-2.1

Speciality

180

191

206

6.0

8.0

Total

4 615

4 846

5 109

5.0

5.4

*Compounded annual growth for 2001-02 period

**Compounded annual growth for 2002-03 period

Factors influencing demand

Establishment of new business areas such as telecom and power will lead to increasing literacy levels, thus increasing the low per capita consumption of paper (5 kg per annum). In addition, rapid growth in population, growing quality consciousness and changing consumer preferences will increase paper demand.

Certain user industries such as FMCG, pharmaceuticals, etc. are expected to grow at a relatively higher rate. The increasing usage of packaged and branded consumer goods is expected to add momentum to the use of paper board packaging. The demand for paper board is therefore expected to grow at between 10 and 11 percent (i.e. much higher than the overall industry growth rate).

The higher than industry average growth rate for paper board will lead to a reduction in the share of cultural paper in the total industry demand. The domestic writing and printing paper industry fared fairly well in 1999-2000, largely due to the increase in basic import duty from 20 to 30 percent.

Per capita consumption of paper and paperboard in India at 5 kg is very low compared to other developing countries like China (17.2 kg) and Brazil (28 kg) for the year 2000.

Supply

The capacity utilization levels for the paper industry have typically been between 50 and 60 percent with the exception being the early 1970s and 1995. The low capacity utilization during those years was due to a large proportion of closed capacity (1.1 million TPA) in the industry because of unavailability of raw material. Adjusting for closed capacities the capacity utilization levels for the paper industry have been much higher, reaching 85 percent and above.

Major paper producers and their installed capacities (as of 31 March 2003)

    Major producers

Capacity in 2003 TPA

Product mix

    AP Paper Mills

98 500

    Creamwove, Maplitho, Kraft

    Ballarpur Industries

198 368

    Maplitho, Creamwove, bond, others

    Hindustan Paper Corp.

200 000

    Creamwove

    ITC Bhadrachalam

182 500

    duplex board, Maplitho, Kraft

    JK Corp.

130 000

    Maplitho, bond, art board, security paper, MG poster

    Orient Paper & Industries

161 000

    Creamwove, Kraft, Maplitho, duplex board.

    Sinar Mas

110 000

    Coated writing & printing paper.

    West Coast Paper Mills

119 750

    Creamwove, Maplitho, Kraft, MG poster

Paper - demand supply

(`000 tonnes)

2000-01

2001-02

2002-03

Change

(%)*

Change

(%)**

Capacity ('000 tonnes)

6 676.0

6 768.0

7 040.0

1.4

4.0

Closed capacities

866.8

875.5

880.0

1.0

0.5

Effective Capacity

5 809.2

5 892.5

6 160.0

1.4

4.5

Effective capacity utilization %

80.5

81.8

83.8

1.7

2.3

Demand

4 615.4

4 845.8

5 109.2

5.0

5.4

Production

4 674.4

4 822.8

5 159.0

3.2

7.0

Imports

134.0

173.0

150.0

29.1

-13.3

Exports

193.0

15.0.0

200.0

-22.3

33.3

*Compounded annual growth for 2001-02 period

**Compounded annual growth for 2002-03 period

Paper - import by variety

(`000 tonnes)

2000-01

2001-02

2002-03

Change

(%)*

Change

(%)**

Writing and printing paper

60

83

77

38.3

-7.2

Creamwove

0

1

1

   

Maplitho (including unbranded copier)

20

25

23

25.0

-8.0

Branded Copier

0

2

2

   

Coated chrome paper

10

15

15

50

0.0

Art paper

15

20

18

33.3

-10.0

Art boards

15

20

18

33.3

-10.0

Industrial paper

45

49

49

8.9

0

Kraft

20

22

22

10.0

0

Duplex (including coated and uncoated)

20

22

22

10.0

0

Grey and white boards

5

5

5

0

0

MG poster (less than 60 gsm)

0

0

0

   

MG poster (others white/coloured)

0

0

0

   

Speciality

110

115

115

4.5

0.0

Total

215

247

241

14.9

-2.4

*Indicates % change of 2001-02 over 2000-01

**Indicates % change of 2002-03 over 2001-02

Paper - export by variety

(`000 tonnes)

2000-01

2001-02

2002-03

Change

(%)*

Change

(%)**

Writing and printing paper

105

85

93

-19

9.4

Creamwove

30

25

27

-16.7

8.0

Maplitho (including unbranded copier)

25

20

23

-20.0

15.0

Branded Copier

0

0

0

 

0

Coated chrome paper

15

15

15

0

0

Art paper

20

15

18

-25.0

20.0

Art boards

15

10

10

-33.3

0

Industrial paper

35

25

30

-28.6

20.0

Kraft

5

5

5

0

.0.0

Duplex (including coated and uncoated)

30

20

25

-33.3

25.0

Grey and white boards

0

0

0

   

MG poster (less than 60 gsm)

0

0

0

   

MG poster (others white/coloured)

0

0

0

   

Speciality

0

0

0

   

Total

140

110

123

-21.4

11.8

*Indicates % change of 2001-02 over 2000-01

**Indicates % change of 2002-03 over 2001-02

Some of the major players have created a very strong brand name within a particular segment and are able to command a premium price for their product compared to competitors. For example, in bond papers, BILT commands a premium for its brand `executive bond' which has become a generic name.

New project status (cost in Rs million)

Company

Status

Products

Capacity

Cost

Start

Type

Andhrapradesh Paper Mills ltd

UI

paper, paperboard

15 500

888.6

2001-02

 

Balkrishna Industries ltd

UI

DB

18 000

200

Na

R/M/SE

Ballarpur Industries ltd

P

W & P

55 000

1 000

2002-03

SE

Ballarpur Industries ltd

P

W & P

60 000

700

Na

SE

Bhadra Packaids ltd

P

paperboard

8 000

11

Na

NU

Fleetguard Filters ltd

P

filter paper

840

50

2001-02

NU

Hindustan Newsprint

UI

deinked-pulp

33 000

522

2002-03

R/M

ITC Bhadrachalam Paperboards ltd

P

DB

182 500

2 000

Na

R/M

Mukerian Papers ltd

UI

paper

41 250

1150

Na

Nu

Parca Paper Industries ltd

UI

DB/kraft

9 900

173

Na

Nu

Portals ltd

P

bank note paper

8 000

n/a

Na

Nu

Safalya Industries ltd

UI

paper, paperboard

6 600

35

Na

Nu

Sinarmas Pulp (BILT)

P

coated paper

35 000

20

2002-03

SE

Sirpur Paper Mills ltd

P

paper, paperboard & NP

19 800

520

2001-02

R/M/SE

South India Paper Mills ltd

P

paper

2 000

392

2001-02

Nu

Tamil Nadu Newsprint and Papers ltd

UI

W & P, NP

40 000

1450

2002-03

R/M/SE

Varinder Agro Chemicals ltd

UI

kraft paper

23 760

324

Na

Nu

West Coast Paper Mills ltd

P

DB

44 000

2145

2002-03

Nu

Yash Paper ltd

P

W & P, kraft

16 000

100

2001-02

SE

UI: under implementation, P: proposed, DB: duplex board, W & P: writing and printing, NP: news print

Na: not available, Nu: new unit, R/M: renovation and modernization, SE: substantial expansion

The major players in different types of paper

    Type of paper

    Major companies

    Creamwove

    HPC, Orient, BILT, AP Paper, TNPL, small regional players

    Kraft paper

    ITC Bhadrachalam, Orient, Nath Pulp, Rama Pulp & Paper

    Maplitho

    BILT, JK Corp., AP Paper, West Coast,

    Speciality paper

    BILT, Pudumjee Pulp, Shree Vindhya

    Coated duplex board

    Balakrishna, NR Agarwal, Rollatainers, ITC Bhadrachalam

    LWC duplex board

    NR Agarwal, Jayant Paper, Rohit Pulp

    Uncoated duplex board

    ITC Bhadrachalam, Orient, Seshasayee, small regional players

b. Financial performance

There has been a downward trend in operating margins, which have declined from 20 to 18 percent for efficient mills.

Net profit figures for select groups of mills have been reduced from 5 to 3 percent depending on financing costs.

c. Outlook for the future

The industry is now looking forward to 2003 with optimism. The factors which may have an impact on the pulp and paper industry in 2003 include the continued growth rate in Asian countries, innovation in products made out of paper, enlargement of the European Union, sustainable drive (especially with respect to climatic change and forest practices), and the disturbances in the Middle East.

Outlook

Opportunities

3. ISSUES OF PARTICULAR INTEREST

a. Environmental aspects

The theme of sustainability, as brought about in the Earth Summit in 1992 on climatic change and forest practices, has been reaffirmed during the World Summit held in Johannesburg in 2002 and will have an impact on the paper industry, particularly with regard to energy and forest management practices.

With increasing worldwide environmental concern, the government has instituted stringent measures on the industry, which are to be implemented with immediate effect (i.e. April 2003).

These environmental guidelines are as follows:

• Use of chlorine dioxide and oxygen delignification for AOX control

• Installation of limekiln for recalcination and reuse of lime sludge

• Tertiary treatment for colour removal from effluent

• Reduction of fresh water usage

• Zero discharge in paper machine section by using its entire section effluent in the process

• Control of odour emissions

• Use of treated effluent for irrigation purposes

Previous PageTable Of ContentsNext Page