One of the main challenges for development of smallholder farmers' livelihoods is access to market information and financial services. Smallholder farmers are the most underserved group in the world by financial services, with women and youth at a particular disadvantage. Arifu is a platform that provides customer capability-building through mobile technology. The Kenya-based platform tests, refines, and hosts content developed by various educational organizations via SMS on mobile phones. Arifu has a team of digital learning experts who work with providers to design and develop behaviorally-...
