This publication summarizes the findings of an FAO-supported project on goose meat production in Kars, highlighting traditional breeding practices, value chain dynamics, and the cultural significance of geese in the region. It emphasizes the role of women and rural communities, while also exploring opportunities to link traditional food systems with rural tourism and gastronomy-based development. The report offers insights to inform future policy and development efforts aimed at sustaining local livelihoods and preserving cultural heritage.