China has extensive experience in digital transformation as a means to reduce poverty rates in rural areas. This technical document analyses the role of the government in this process, outlines the key elements for building an e-commerce ecosystem, and provides recommendations for the countries of Latin America and the Caribbean.The information presented in the text aims to motivate policymakers and other stakeholders in the Community of Latin American and Caribbean States (CELAC) to design recovery projects that, through the digitalization of rural areas and agriculture, address the impact of the COVID-19 pandemic and other crises on rural livelihoods and food systems.