The Gambian government, with the assistance of donors, is involved in the promotion of the local milk and dairy products sub-sector. The farming system in this country is characterised by the predominance of mixed crop-livestock production. The cattle stock is mainly composed of N’Dama, a breed described as a low milk producer. With a large number of cattle, a substantial increase in the domestic milk supply seems feasible, and a thorough approach of research-development is provided. In order to provide insight on the current production, marketing and consumption of domestic milk and milk products in The Gambia, a micro-economic-based approach is used.