The campaign is within the framework of the Sustainble Development Goals (SDG) and is based on the reflections of the Conference on Rural Women in Latin America and the Caribbean (Brasilia, 2014) and the XIII Regional Conference on Women (Montevideo, 2016), as in the experience of two previous campaigns regarding the empowerment of rural women and their communities.

Objectives

1. Feature the current situation of rural women in social media in Latin America and the Caribbean, emphasizing their rights and potential towards accomplishing the SDG.
2. Exchange and share experiences, policies, innovations, strategies and actions oriented towards strengthening the role of rural women.
3. Join forces with national and international organizations, government bodies, intra-regional spaces of political dialogues and civil society linked with the empowerment of rural women.
4. Make the information generated accessible to the organizations that work directly with rural women.
5. Generate a mechanism of expression and positioning to give a voice to rural women and their communities.