Organically bred sheep and goats can play a key role in preserving the landscape and biodiversity in the steeper meadows and pastures in Zasavje, a picturesque valley in the Sava Hills in central Slovenia. However, local breeders were facing difficulties in selling their meat due to the low prices and the lack of interest in such meat from consumers since there is a lack of knowledge about it

The beneficiary, the organic breeder Mr Uroš Macerl, used Rural Development Programme (RDP) funds to set up a slaughtering facility on his farm. In this way, the quality of meat would be improved as the animals would go through less stress. This would also open new opportunities for him and other local breeders to sell their highquality meat directly to consumers and improve their profitability