FAO has recently initiated a project to promote scuba-free, responsibly traded lobster from Honduras and Nicaragua in the US market. Two years ago, scuba diving and lobster were in the US press, and as a reaction against the practice and its poor social/environmental impacts, US importers and its processing industry began working cooperatively to promote scuba-free lobster trade from Honduras. However, the scuba-free lobster issue is now out of the mainstream press and consumer interest in the issue is relatively low. The FAO initiative is planning to revive market interest and create responsible management schemes of the resource in the Miskito Cays by the indigenous people. The philosophy underlying the project is to promote responsible lobster sourcing through market pressure.