Web Tool for the Identification of Products of Origin‐Linked Quality

A methodology for identifying origin‐linked products and their development potential and for carrying out inventories.

The stakeholders and decision‐makers concerning agricultural and rural development in a given area, region or country often wonder about the existence of an agricultural and food heritage and the possibilities of developing a strategy based on the enhancement of typical products and their local resources. This means that they need tools to identify such products, carry out an inventory and evaluate their potential, in terms not only of creating economic value but also of preserving and optimizing the cultural and environmental heritage, in order to select pilot products, thus supporting a territorial dynamic.

Quality Linked to Geographical Origin

Linking People, Product and Place, the three pillars of origin‐linked quality

Often the consumer can identify origin‐linked quality thanks to the related specific name of the product, i.e. the geographical indication (GI). Thanks to a GI, consumer can select such a product anchored in a territory.

The Quality Virtuous Circle, an Operational Methodology to Foster Sustainable Development Processes

The origin‐linked quality virtuous circle approach is based on four main steps to ensure that all the key elements for a territorial process to optimize an origin‐linked product are taken into account, thus allowing the creation of economic value and the preservation of associated natural and cultural heritages.

FAO Commits itself to Supporting Sustainable Processes in Optimizing Origin‐Linked Quality

In view of considerable but relatively recent development for many countries, since 2007 FAO has developed various documents and tools in order to support processes in these countries: guidelines and methodologies, but also technical references through case studies in every continent. On the request of the countries, FAO supports the stakeholders with regard to institutional aspects and value chains in their projects on the ground.

Qualité spécifique et standards volontaires (in French)

De par le monde, les attentes sociales et la demande des consommateurs conduisent au développement de produits agricoles et alimentaires de qualité spécifique, tels les produits issus de l’agriculture biologique, du commerce équitable, ou portant une indication géographique. Ce contexte représente une opportunité en termes de développement rural et de sécurité alimentaire, en permettant de meilleurs revenus pour les producteurs, en contribuant à la préservation des ressources locales, ou en encourageant l’équité sociale. Ceci est le cas en particulier lorsqu’une norme volontaire garantit la durabilité des méthodes de production, avec des contrôles crédibles, et que le consommateur en est informé par l’étiquetage.

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