The Market Analysis and Development of Forest-Based Enterprises Module is intended for forest managers, forest user groups and landowners wishing to establish forest-based enterprises to generate sustained cash income from forests. The module outlines the principles that should be considered in a market analysis and development approach to the creation of forest enterprises, the key elements of enterprise development plans, and the steps to be taken in developing such plans. The module also provides links to tools and case studies to foster effective markets analysis and development of forest-based enterprises.
This module was developed with the kind collaboration of the following people and/or institutions:
Initiator(s): Sophie Grouwels - FAO, Forestry Department
Contributor(s): Kata Wagner, Jeremie Mbairamadji - FAO, Forestry Department
Reviewer(s): Tropenbos International
This module was revised in 2017 to strengthen gender considerations.
Initiator(s): Gender Team in Forestry
Reviewer(s): Sophie Grouwels - FAO, Forestry Department