Development of an e-commerce platform (D2C) for small and medium-sized farmers and returned migrants agri-entrepreneurs
The feasibility study looks into the e-commerce ecosystem for agricultural products (D2C model) and examines the feasibility of developing a dedicated e-commerce platform for Moldovan farmers, including returning migrants engaged in agri-business. It also focusses on identifying the opportunities, optimal scenarios and interventions, as well as the premises needed to either launch a new e-commerce platform, or develop and upscale an existent one.
Publisher: FAO
Author: Guzun, V., Cojocaru, A.
Organization: Food and Agriculture Organization of the United Nations FAO
Year: 2022
ISBN: 978-92-5-135717-0
Country/ies: Republic of Moldova
Geographical coverage: Europe and Central Asia
Type: Case study
Full text available at: https://www.fao.org/3/cb8496en/cb8496en.pdf
Content language: English