Plateforme de Connaissances sur les Chaînes de Valeur Alimentaires Durables

Into the Market Manual

2004

The main aim of this training manual is on the principles of market access. It is intended for trainers who will train staff of small-scale businesses, producer associations and marketing intermediaries. The manual can also be of use to business advisers, business support organizations and NGOs. The training manual is composed of five chapters: Chapter 1: Framework for market access; Chapter 2: Identifying opportunities; Chapter 3:  Building a sustainable business; Chapter 4: Getting the product right; Chapter 5: Linking with the market.  It has been used successfully in training programmes and courses devoted to enterprise development at various stages of the food value chain.

Pays: Non-country specific
Produits: Non-Commodity specific
Thèmes: Information-sharing, trust and transparency
Organisation auteur: Traidcraft - Market Access Centre, International Fund for Agricultural Development (IFAD)
Éditeur: Traidcraft - Market Access Centre, International Fund for Agricultural Development (IFAD)
Catégorie: Field-based materials
Niveau: Introductory, Intermediate
Type: Learning material
Format: Document
Références: EN
Ressources externes: