One Country One Priority Product (OCOP)

OCOP Webinar: Amaranth in Latin America

Virtual Event, 25/04/2024


Join us for this insightful webinar titled Amaranth in Latin America, organized as part of the FAO One Country One Priority Product (OCOP) webinar series in collaboration with the government of Mexico and various stakeholders across Latin America.


This event aims to provide a platform for sharing knowledge, experiences, and lessons learned in the sustainable production, processing, and marketing of amaranth in Latin America. It serves as an opportunity to inform and inspire other countries interested in promoting amaranth or other special agricultural products.


FAO launched the OCOP initiative in September 2021 to support countries in developing sustainable value chains for selected SAPs, which are unique products with special characteristics tied to their geography and culture. The initiative helps countries identify products that fit their specific production systems and unlock the potential of their special products by getting access to new markets regionally and globally. Since its inception, over 85 countries from all five FAO regions have expressed strong interest in the sustainable promotion of more than 54 products.


English and Spanish interpretations will be available.



18:00-18:10Presentation of the Latin American Amaranth Network and objectives of the webinarMéxicoAdrián Argumedo Macías, Coordinator of the RedLAAM
18:10-18:15Opening remarksMéxicoMirna Yadira Aragón Sánchez,
Chief Director of Agricultural Promotion, Ministry of Agriculture
18:15-18:25Global implementation of the OCOP: progress and perspectivesFAOHafiz Muminjanov, Global Coordinator, OCOP Secretary, FAO
18:25-18:35Strengthening the amaranth value chain in MexicoMéxicoLina Pohl Alfaro. FAO Representative in Mexico
18:35-18:45National strategy to promote cultivation, transformation and use of amaranth in PeruPerú     Ángel Mauricio Holguer Mujica Sánchez, Research Professor, National University of the Altiplano, Peru
18:45-18:55Status of amaranth in Bolivia and future perspectives
BoliviaVerónica Bustillos Torrico and Mario Vargas Condori, Professor, Universidad Nuestra Señora de la Paz, Bolivia
18:55-19:05Ecuador's strategy for amaranth developmentEcuadorEduardo Peralta Idrovo, Ecuadorian Network of Friends of Amaranth, Ecuador
19:05-19:15Projection of amaranth in Chile: production and consumption.
ChileCecilia Baginsky Guerrero and Cristina Pizarro Saavedra, Professor, University of Chile
19:15-19:25Amaranth rescue efforts in the Achí Mayan RegionGuatemalaCristóbal Osorio Sánchez, Co-founder, Qachuu Aloom “Mother Earth” Association, Guatemala
19:25-19:35Situation and strategy to position amaranth in the agrifood system of MexicoMéxicoDiego Manríquez de Lara and Adrián Argumedo Macías, Colegio de Postgraduados Campus Puebla, Mexico
19.35-19:40Remarks and closing of the eventMéxicoJosé M. Mejía Muñoz, Director of Agricultural Planning and Agricultural Promotion, Ministry of Agriculture, Mexico



Moderator: Cecilia Baginsky Guerrero and J. Andrés Herrera Corredor.