Conjunto de Herramientas para la Gestión Forestal Sostenible (GFS)

Análisis y desarrollo de mercados para empresas forestales

El módulo sobre Análisis y desarrollo de mercados para empresas forestales está destinado a los gestores, los grupos de usuarios y los propietarios forestales que tienen el propósito de crear empresas forestales para generar ingresos sostenidos derivados de los bosques. El módulo describe los principios que han de tenerse en cuenta en el análisis y desarrollo de mercados para la creación de empresas forestales, los elementos principales de los planes de desarrollo empresarial y los pasos que hay que seguir para elaborar dichos planes. Asimismo, el módulo ofrece enlaces a herramientas y estudios de casos para fomentar el análisis y desarrollo eficaz de mercados para empresas forestales.

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