Dr. Alexander G. Flor is Professor of Information and Communication Studies at the University of the Philippines - Open University. Formerly UPOU Vice Chancellor for research and development, he was the founding Dean of the Faculty of Information and Communication Studies serving two terms (2004 to 2010). He served as Professor of Strategic Communication of the University of the Philippines Los Baños College of Development Communication. Dr Flor has authored the following books: eDevelopment and Knowledge Management (SEARCA, 2001); Digital Tools for Process Documentation (SEARCA, 2002); Ethnovideography (SEARCA, 2003); Introduction to Development Communication (UP Open University, 2003); Environmental Communication (UP Open University, 2004); Development Communication Praxis (UP Open University, 2007); and Developing Societies in the Information Age (UP Open University, 2009). Dr.Flor has worked as technical adviser in sixteen countries engaged by various development agencies and governments.